1/28/09

The DOMINO Effect | Advertising 2009


I received a press-release today announcing the closing of Domino magazine. I know this was extremely difficult for Condé Nast Publications who had planned to increase the magazine's 800,000+ circulation in 2009. It's a tough time for magazines as advertising budgets are being cut daily, particularly in the shelter-book category. But Domino was more than just that - it was shopping in Marrakech, fun fetes & entertaining ideas, both simple & fussy decorating, great sourcing & scouting. In fact, my June/July 2008 issue has 22 dog-eared pages. I will miss reading "10 things that make me happy" and calling my sister-in-law Agi to compare notes on our favorite things about each issue. Hats-off to Deborah Needleman and staff for keeping us entertained and excited to go to bed early on the days their magazine arrived ~ so we could carefully read every word and scour every page before falling asleep.

1/1/09

OPTIMISM FOR 2009!


Happy New Year and a warm & happy Mimosa is Pantone's pick as Color of the Year in 2009 • Pantone #14-0848. "The color yellow exemplifies the warmth and nurturing quality of the sun, properties we as humans are naturally drawn to for reassurance," explains Leatrice Eiseman, executive director of the Pantone Color Institute®. "Mimosa also speaks to enlightenment, as it is a hue that sparks imagination and innovation." In this time of uncertainty, our hope & optimism is foremost in welcoming this new year. And, Pantone's thoughtful selection helps to lighten the way. Cheers!

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